Subscriptions sold with other services

News media paid promotional programs

Applicable Rule: C 1.1 Paid Circulation

Subscriptions included with the sale of other services such as cable television, Internet or phone service, are eligible as paid home delivery if the following requirements are met:

  • The consumer takes affirmative action (opt-in) to accept the subscription.
  • The same offer presents the service for purchase without the subscription.
  • The cost of the other service on its own is less than the package cost. The difference is at least one cent, net of considerations.
  • The invoice, receipt or billing statement for the other service itemizes a qualifying price for the subscription separate from the cost of the other service.
  • Copies presented or implied as free are only eligible as qualified home address specific circulation.

Example:

Sign Up for Direct Digital Cable Today! Sign up for Direct Digital Cable today for only $29.99 per month and get a 7-day Illinois Today subscription for only an additional penny per month. That's $30 for both cable and the newspaper!

Contract for Direct Digital Cable

_____ Yes! I want to add a 7-day subscription to Illinois Today for only an additional 1¢ per month.

Monthly Billing Statement for Direct Digital Cable Service (portion)

Cable.... $29.99

Illinois Today Subscription.... $00.01

Taxes, Fees, etc..... $ 5.00