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Where do I find AAM data and reports?

Here’s how to access the Media Intelligence Center, the Assurance List and more.

AAM’s databases and reports are a treasure trove of information for media buyers and publishers. Here we break down what data is available and where to access it.

Media Intelligence Center

What can I find there? AAM’s database, the Media Intelligence Center, contains print, digital, social media and app metrics for North American news, magazine and business media.

  • Find publisher’s statements for magazine and business media, news media statements for newspapers and audit reports for all publishers.
  • Many publishers have a profile that provides more information about their market and other media channels.
  • Compare and trend multiple titles in a variety of reports and download them to Excel for further analysis with the News Media Analyzer and Periodical Analyzer.

How do I access the Media Intelligence Center? Registered users can access the Media Intelligence Center via their credentials on AAM’s website.

What if I’m not registered with the Media Intelligence Center, but want access to AAM data? If your company is an AAM client, you automatically receive unlimited access to the Media Intelligence Center. Fill out this form to request access and an AAM representative will follow up with you soon. Not an AAM client? Take a look at the benefits of AAM membership for publishers and media buyers on our site. Please contact us with any questions.

Can I be notified when a particular title’s data is released to the Media Intelligence Center? If you are a registered user, you can set email alerts for new data. This tutorial tells you how. A listing of each week’s released reports is also published to AAM’s website.

Assurance List

What is this? Explore AAM’s directory of clients that have demonstrated their commitment to transparency and assurance through independent audits and industry certifications. Search by company name or filter alphabetically or by media audit or industry certification type. Click through to view profiles that include top-line data alongside brand information and media kit links.

How do I access the list? Visit this page to see the Assurance List.

Media Intelligence Preview

What is this? If you would like a sample of the type of data AAM offers, we provide top-line data for news, magazine, business and farm media at no charge.

How do I access this data? Visit this page to access a preview of AAM data.

 

If you have any questions about AAM data, reports and tools, please contact us.